About Us

Our Story

Gary Shuster Aka Mr Brilliant Jewelry

I started working for my father and grandfather in 1993 in Johannesburg South Africa.
They had both started quite young in the diamond industry.
My grandfather started out as a diamond cutter, my father a diamond wholesaler.
We immigrated to South Florida in 1996. This opened up a whole new world to us with regard to the diamond industry.
For over sixty years my family had been selling loose diamonds to dealers around the world.
But in south florida clients were more interested in finished classical jewelry. So we began to build a line of diamond stud earings, straight line diamond tennis bracelets, graduated and tennis diamond necklaces, hoop earings , solitaire diamond rings and diamond eternity bands.
Very soon we became popular for having all the classics in stock ready to be sold to jewelers and dealers throughout the USA.
We travelled the country visiting high end jewelers and also showcased our jewelry in JCK in las vegas as well as the jacob javits center in NYC.

Unfortunately in 2011 my father and mentor suddenly passed away. At this time my grandfather was already retired in Australia.
I was left alone but still determined to make a name for myself in the diamond industry.

I kept selling to the jewelers up until 2021 when i realised that i needed a change.
Over the years i had sold diamond jewelry to private clientelle but never advertised my gift to them. It was only by word of mouth and referals from past clients.

I realised that my passion was actually selling and custom making jewelry for private clientelle.
This made me very happy and fullfilled.

It took some time to find the partner i have today. In 2022 i met a man that had a diamond and jewelry factory in NYC.
This wasnt a regular factory. My partner was and still is making custom diamond jewelry for many luxury brands and many high end jewelry stores across America.

I was finally able to offer my private clients luxury brand quality diamond jewelry at a fraction of the price.

It gives me great joy when each client receives our luxury brand quality jewelry for far less than any brand.
They cant seem to thank me enough for their absolutely gorgeous diamond jewelry item.

I encourage all my new clients to do their homework on pricing and quality for their diamond jewelry desires before coming to me.

By doing this they get to see how reasonable my prices are and how easy it is for me to offer them diamonds they would never find in jewelry stores.

I offer far superior diamonds at a fraction of the price.

Please feel free to reach out to me via whatsapp, instagram, facebook, tic toc and twitter. I reply the same day.

Looking forward to serving you all.

Gary Shuster
Founder of Mr Brilliant Jewelry